ICTs such as mobile phones, computers and the internet are now seen as accelerators of development processes. They play a critical role in achieving results for the most marginalized communities and the most vulnerable.ICT4D provides a broad range of powerful tools to enhance both the knowledge and communication dimensions of development. ICT4D has potentials for the reduction of poverty, opportunity, empowerment and security. Empowerment removes social barriers. ICT4D is a platform for launching various services for empowering disadvantaged communities through networking and sharing of information and knowledge. Facilities have revolutionized communities by creating new opportunities for socio-economic development.
We designed and developed the first ever official MEENA Games produced by UNICEF. Meena a cartoon character from South Asia is a spirited, nine-year-old girl, who braves all the odd– whether in her efforts to go to school or in fighting the discrimination against children. Meena has achieved quite a remarkable popularity as she tackles the key issues affecting children and the marginalized community. The stories revolve around the adventures of Meena, her brother Raju, her pet parrot Mithu, and members of her family and community.
Bangladesh was the first country to launch Meena when a film about her struggle to go to school, called ‘Count Your Chickens’, was broadcasted on national television in 1993. Since then, Meena has starred in 26 films for television, as well as radio programmes, comics and books. Every year, UNICEF releases new Meena stories that are read and watched by children and adults alike in India, Bangladesh, Pakistan, Sri Lanka, Nepal and Bhutan. Meena episodes have been dubbed into local languages and shown on TV in Laos, Cambodia and Vietnam as well. UNICEF continues to speak with children to find out what stories people want to hear and this game is another step to reach their expectation.